BSKiller

BSKiller

🔥 The Fortune 25's Hidden Psychology Playbook: What These Giants Are REALLY Selling

Pranjal Gupta's avatar
Pranjal Gupta
Jun 24, 2025
∙ Paid

You think you know these companies. You don't.

The world's 25 largest companies aren't selling what you think they're selling.

NVIDIA isn't selling semiconductors—they're selling FOMO insurance. Every purchase protects against the fear of being left behind in the AI revolution.

Apple isn't selling technology—they're selling identity transformation membership. That premium price? It's the cost of joining an exclusive club of creative visionaries.

Nike isn't selling shoes—they're selling the right to believe in yourself. "Just Do It" isn't about athletics; it's permission to pursue your dreams.

This psychological positioning generates trillions in revenue by selling emotions, not products. After analyzing the Fortune 25, I've uncovered the hidden psychology that makes these companies impossible to ignore.

Here's what every Fortune 25 company is really selling:

User's avatar

Continue reading this post for free, courtesy of Pranjal Gupta.

Or purchase a paid subscription.
© 2026 BS Killer · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture